Demag Cranes Launches New Website
Demag Cranes has launched a new website at www.demagcranes.de where it presents the entire product and service portfolio in addition to data and facts concerning all aspects of the group.
The new website forms a central component of the corporate and marketing strategy to focus even more strongly on the customer, Demag said. Dr. Lars Brzoska, member of the executive committee and executive vice president of industrial cranes added: “With the new website, we are offering our customers an even faster and more extensive overview of all our products and services and a short line of communication to the appropriate contacts. As a result, we are closer to our customers and can adapt better to their needs.”
Optimised navigation and a clearer page structure are new features while the Demag Designer and Demag Shop programs remain an integral part of the site.
The website is further divided into a group area and local pages. The group area includes press items, investor relations and an expanded career section. In addition to target-group-specific information for applicants, there are also reports detailing the experiences of apprentices and trainees, working students and employees with varying degrees of experience, in order to give those interested a personal view of the company.
The company is looking forward to receiving feedback on the website. Under the motto “rate and win” visitors to the page at www.demagcranes.de can win a new iPad. The promotion will run until April 30, 2012.