Terex AWP, the global manufacturer of lifting and material processing products and services, has opened its first distribution centre in the Middle East dedicated to its Genie® branded aerial access equipment. Located in the Jebel Ali Free Zone in Dubai, on the premises of third-party logistics providers Wallenius Wilhelmsen Solutions (WWS), the new distribution facility will hold a broad selection of Genie boom lifts and scissor lifts to be able to provide quick response to customers’ critical business requirements.
Sharbel Kordahi, Managing Director, Terex Equipment Middle East (TEME), and Genie Sales Director for Middle East, South Africa, Russia and CIS, Terex AWP, says: “The market is evolving and this distribution centre is geared to the specific needs of customers in the Middle East, and as such, the main focus will be on considerably speeding up the delivery of critical and one-shot orders. At the same time, our distributors will continue to maintain their own stocks of Genie equipment on their own premises to ensure the best response possible to all customers throughout the region,” says Kordahi. He concludes: “We chose WWS as our logistics and solutions provider for this new distribution centre because they proved particularly well-suited to our specific requirements. In addition to their extensive experience in the industry, as well as the space required to stock a sufficiently large number of Genie units, they are also ideally located for inbound and outbound freight to the United Arab Emirates, Saudi Arabia, Oman and other countries in the region. We are confident that can we count on WWS to help deliver the results that our customers’ business success relies on.” Like any other Terex AWP facility around the world, this new Genie distribution centre will also handle pre-delivery inspections and the fitting of certain options.
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